Revenue, Inc. – B2B SaaS Lead Generation Agency

Every B2B SaaS needs leads. However, there are two major problems that often occur in the process of acquiring leads: how to attract more leads and how to target the right audience. In our B2B SaaS lead generation agency, we develop a successful marketing strategy that successfully copes with these two problems. We aim to find MQLs (Marketing Qualified Leads) that will convert to customers. We are also a boutique marketing agency aimed to deliver quick predictable growth to your business.

Lead generation is a complex process. According to HubSpot, it is the process of attracting and converting strangers and prospects into someone who has indicated interest in your company’s product or service. (Source: HubSpot).

Lead generation requires several steps. First, you need to attract your prospects to your B2B SaaS website, blog, or social media page. Then, if they are interested in moving to the next stage, they will click on your call-to-action, which will lead them to a landing page. On the landing page, the prospect is given a form, and when they fill it out, they become prospects.

Why Is It Not Effective to Just Buy Leads?

You may think that instead of using marketing services, you can just directly buy leads. However, that is not an effective strategy. The leads that you bought are not really interested in your product. They just happen to appear on your page in return for some reward. So, it’s that reward that leads them to your page, not a sheer interest in your B2B SaaS. They will likely forget about your product at the nearest time and never come back to it again. They may also put your messages in the spam folder and not even read them.

Our B2B SaaS marketing agency generates leads organically so that they convert and become loyal customers.

For B2B SaaS lead generation, our digital marketing agency will increase your:

  • Brand Awareness. In the modern world of high competition on the market, it is highly necessary to stand out. We help your B2B SaaS translate your unique value proposition to your prospects. We also develop a specific tone of voice for your B2B SaaS to be easily recognizable.
  • Growth. We apply a comprehensive B2B SaaS marketing strategy to promote your product that will provide quick and steady results.
  • Traffic. Our ad agency lead generation practices ensure an increase of traffic to your website.
  • Revenue. The success of a B2B SaaS lead generation strategy is also measured by revenue growth. We ensure that your income increases with the help of our marketing services.

We use the best marketing practices for your B2B SaaS lead generation:

  • Content Marketing. When your prospects engage with your content, they find out more about your product or become more aware of your B2B SaaS. The more interesting and useful the information provided is for them, the more likely it is that they will click the call-to-action button that will take them to a landing page to buy your product.
  • Social Media Marketing. We launch successful social media campaigns for B2B SaaS lead generation. SMM is a powerful way to promote your B2B SaaS if the right marketing tactics are used.
  • SEO Strategy. We optimize your content so that your web pages move up in search, which results in B2B SaaS lead generation as more prospects will see your content.
  • Email Marketing. We apply an email marketing strategy as one of the ways to translate your B2B SaaS message to the target audience. Email is a great tool to communicate with your target audience. This communication will guide you in the process of your B2B SaaS development.
  • Paid Ads. This marketing practice increases the chances of your prospects to find out about your B2B SaaS. However, it is also important that your ad makes the best first impression on your target audience. Our B2B SaaS marketing specialists know the ways to attract the most leads.
  • Referral Marketing. This type of marketing increases B2B SaaS lead generation by introducing your product to a wide audience. The rest relies on the effectiveness of your landing page.
  • ABM (Account-Based Marketing). We target qualified leads directly. Therefore, the chances of their conversion grow exponentially. We help to align your sales and marketing teams for a single aim – B2B SaaS lead generation.
  • Marketing Funnel Strategy. Every customer goes through a Buyer’s journey. We develop a plan for a successful promotion of your B2B SaaS prospects to the next stage to get to the bottom of the funnel.
  • Demand Generation. Our digital marketing agency develops a strategy for encouraging an increased and sustained interest in your B2B SaaS that will lead to revenue growth.
  • Modern Inbound & Intent-Driven Marketing. We apply the best Inbound practices for getting your prospects interested in your B2B SaaS. Our B2B SaaS marketing specialists analyze the prospects’ behavior on your website and develop the tactics to move them to the next stage in the buyer’s journey. Our tactics are laser-focused, tailored to your B2B SaaS, and results-driven.
  • Optimized Outbound Marketing Strategies. The balance of Inbound and Outbound Marketing is key to a successful marketing strategy. Outbound marketing allows to simultaneously target a large group of prospects for B2B SaaS lead generation.

Our B2B SaaS lead generation marketing agency ensures:

  • Availability During Work Hours. You can contact us any time during business hours if you feel the need. Our B2B SaaS marketing specialists will provide all the necessary support.
  • Discussion. We discuss all our marketing practices and the overall B2B SaaS lead generation marketing strategy with our clients. We are open to negotiation if you would want to review our work.
  • Complete Dedication. We dedicate ourselves fully to bring the best results to our B2B SaaS clients. Our ad agency specialists find customized marketing solutions for your B2B SaaS company.
  • Measurable Results. Our marketing practices are trackable for every sprint. Therefore, we check if our marketing strategy brings the best results for B2B SaaS lead generation.

P.S. By the way, you may be interested to learn which B2B SaaS Marketing Agency can help you with marketing – and you came to the right place. Check us out at, “Revenue, Inc.”