Sales

CRO Performance Metrics

 

CRO’s Performance Metrics
  1. Sales results
    1. Bookings
    2. Quota Attainment
    3. Pipeline KPIs
  2. Overall revenue results
    1. Overall revenue growth
    2. Customer Retention
  3. Lead Generation
    1. Contribution to Pipeline & Revenue
  4. Unit Economics
    1. LTV:CAC improved over time
    2. Payback Period improved over time
  5. Revenue team alignment